How a Newquay Business Can Get More Bookings From a Summer of Van Advertising
How surf schools, cafés and holiday lets in Newquay use a mobile billboard van at Fistral, Watergate Bay and the town centre to get seen by tourists and win more bookings.
Most Newquay businesses earn the bulk of their year in a few busy months. The town fills with surfers, families and holidaymakers, but many of them don't know where to eat, where to surf or where to stay next time. The businesses that get those bookings are the ones visitors notice while they're already here.
That's what Onroad Media's mobile billboard van is for. From after Easter to November it parks and drives at Newquay's busiest spots, including South Fistral, Watergate Bay and the town centre, so your advert is in front of beachgoers and holidaymakers every day of the season.
What a summer on the van looks like
- Spring: we design your advert with you, print it and fit it to the van, ready for the start of the season after Easter.
- Early summer: the van works Fistral, Watergate Bay and the town centre, and visits Cornwall's big events such as the Royal Cornwall Show.
- Peak season: school holidays and Boardmasters week bring the biggest crowds of the year to Newquay.
- All season: we film the van around town and share short-form video on social media, so your advert is seen online too.
Which Newquay businesses does it work for?
- Surf schools and surf hire: be seen on the beach by people deciding where to book their next lesson.
- Cafés, restaurants and bars: reach hungry visitors in town and at the beach.
- Holiday homes and holiday lets: get noticed by visitors planning their next trip to Cornwall.
- Shops, food and drink producers, attractions and events: build a name with the people who come back to Newquay every year.
How to turn attention into bookings
- Keep it simple: a big logo, one clear message and your website or a QR code.
- Make it easy to find you: make sure your Google Business Profile and social media are up to date.
- Ask new customers how they heard about you, so you can see what the van brings in.
- Pair the van with social media: sister brand Get Socially (getsocially.co.uk) can turn the attention into followers and bookings with short-form video.
Quick answers
- What is the best way to advertise to tourists in Newquay? Be where they are. The van parks and drives at South Fistral, Watergate Bay and Newquay town centre all summer.
- How much does van advertising cost in Cornwall? Panels cost £300 a month, or £800 a month for a full side, plus VAT, with a three-month minimum.
- Is a mobile billboard good marketing spend for a small business? It suits businesses that rely on visitors and local footfall. One advert is seen across several of Newquay's busiest spots, with no fixed site to rent and no planning permission needed.
Bookings for the 2027 season are open now. Get in touch through the contact page, email info@onroad.media or call +44 7900 353611.