by Charlie Kent

Boardmasters 2027 Advertising: Get Your Brand Seen in Newquay (4 to 8 August)

Boardmasters 2027 runs 4 to 8 August at Watergate Bay and Fistral. Put your brand in front of the festival crowds in Newquay with an Onroad Media billboard van.

Festival-goers taking a selfie in front of the Boardmasters sign.

Boardmasters is Cornwall's biggest surf and music festival. In 2027 it runs from Wednesday 4 to Sunday 8 August, with the music at Watergate Bay and the surfing at Fistral Beach in Newquay. Tens of thousands of festival-goers, surfers and day visitors pour into the town for the week, and every road, campsite, car park and beach is busy.

For a Cornish business or a brand that wants to reach young, active people, it's the busiest week of the year to be seen in Newquay. Onroad Media's mobile billboard van is based in Newquay and works the town's busiest spots every summer, including Fistral, Watergate Bay and the town centre.

Why advertise during Boardmasters?

  • The busiest week of Newquay's year, with festival crowds in town on top of the usual summer holidaymakers.
  • A young, active audience: surfers, festival-goers, students and families.
  • Seen on the way in and out: the van drives and parks on the routes festival-goers use around Newquay and Watergate Bay.
  • No fixed site needed: one advert travels between Fistral, Watergate Bay and the town centre.

Book for the whole summer, not just one week

Van campaigns run for a minimum of three months, so an advert booked for the 2027 season is out from after Easter right through the summer, including Boardmasters week. Space during August goes first, so we recommend booking early.

Who should advertise during Boardmasters?

Surf schools and surf shops, bars, restaurants and takeaways, campsites, holiday parks and holiday lets, taxis and transport, drinks brands, clothing brands, events and anyone who wants festival-goers and visitors to know their name.

Quick answers

  • When is Boardmasters 2027? Wednesday 4 to Sunday 8 August 2027 (check the official Boardmasters website for the latest details).
  • Where is Boardmasters? Watergate Bay (music) and Fistral Beach (surf) in Newquay, Cornwall.
  • How much does advertising on the van cost? Panels start at £300 a month and a full side is £800 a month, plus VAT, with a three-month minimum.
  • How do I book? Through the contact page, by emailing info@onroad.media or by calling +44 7900 353611.

Want your brand in front of the Boardmasters crowds? Get in touch and book your space on the van for summer 2027.